You need people to do something differently.

Whether you're leading a company, launching a strategy, teaching a class, or taking the stage, I help groups care, participate, and act.

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You call it engagement buy-in adoption alignment engagement

I call it movement.

Move a room Move a company Move a classroom Move an audience Move a community Move a market

TRUSTED BY

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We spend so much time trying to convince people and not enough time understanding what moves them.

You don’t have to change people.

Create the conditions that make movement possible.

01

Get clear on the outcome: what you want people to think, feel, or do differently, not just what you want them to know.

Start with the effect

02

People are more likely to move when they have a role in what happens. Create room for participation, not just persuasion.

Trade push for pull

03

Make it about them

Help people see themselves in what’s happening and find their own reasons to care.

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About Lindsey

I’m a screenwriter turned organizational psychologist. For twenty years, my work has taken me through some very different rooms and eventually led me to one question: What moves people?

From Hollywood to classrooms to global organizations, I kept noticing the same patterns in what moves groups and what doesn’t. Those patterns became my book, Moved.

Work with Lindsey

Speaking and workshops

Bring Moved to your room.

Keynotes and interactive sessions that help people understand what moves groups and how to put it to work.

Explore Speaking
Advisory

Move something that matters.

A strategy needs to become action, a new technology needs to be adopted, leaders need to align, or a new way of working needs to take hold. I help you figure out what will move the people it depends on.

Explore Advisory
Cover of a book titled 'Moved: The Art and Science of What Moves Us & How to Move Others' by Lindsey Caplan, featuring a white background with a colorful, curved rainbow design.

THE BOOK — COMING MARCH 2027

Moved

The Art and Science of What Moves Us & How to Move Others

Most advice about influence focuses on persuading one person at a time. But much of life asks us to do something different: move a group.

From classrooms to companies, comedy clubs to concert halls, Moved reveals what people who consistently move groups understand about human behavior and how the rest of us can do the same.

In their words

“Her model gave us a clear and confident way to move forward that fit our culture.”
Martin Butler
Senior Director, Enterprise Events|T-Mobile
“Lindsey totally shifted our mindset and approach.”
Emma Coatsworth
Global Change Lead|Shell
“Lindsey’s framework and guidance helped us get unstuck.”
SM Rau
Senior Director of Inclusion and Experience|LaunchDarkly
“I cannot overstate Lindsey’s value to our organization. Her profound and practical insights left a lasting impact.”
Robert Schultz
President & Interim General Counsel|nine2626
“She helped us cut through noise, get clear on what mattered most, and translate the conversation into practical commitments we could carry forward.”
Lauren Pruneski
SVP, Brand and Communications|TALA

What do you need people to do differently?